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Product Marketing Certified: Leadership
Get the insider knowledge and sought-after skills you need to build a lasting and successful career as a marketing leader. Start your journey today.
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Strategic Narrative Certified: Masters
Take your product storytelling to the next level. Unlock key strategies and best practices to fuel your product’s growth with a narrative design certification.
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Storytelling Certified: Masters
Learn to tell stories that sell. Craft compelling brand narratives with our Storytelling Certified: Masters course.
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Go-to-Market Certified: Masters
Unlock your path to successful launches with our Go-to-Market Certified course. Uncover GTM strategies specifically designed for the needs of PMMs.
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Metrics Certified: Masters
Transform product marketing metrics into a powerful tool for success. Acquire the skills to drive growth and prove strategic value.
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B2C Product Marketing Certified: Core
Unlock insider knowledge to drive growth and master every stage of the customer lifecycle, from conception to launch and beyond, with PMA’s B2C Certified: Core.
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Beyond the click: How to tie product marketing activities to revenue
Buckle up, PMMs. This is a heavy topic, but a super important one. ⭐ Once you understand marketing attribution, you’re well on your way to…
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11 lessons from creating a new category: The Bango story
Picture this: it’s my first day as the new VP of Marketing at Bango. I sit down at my desk, open my laptop, and start…
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With Pro+, I’ve gone from newbie to trusted professional
I had just started a new job as a Product Marketing Manager (PMM) in a company that had never had one before. Thankfully, I had…
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Why empathy is a competitive advantage for PMM leaders
When people think about product marketing leadership, they often picture go-to-market strategies, messaging frameworks, or competitive positioning. But there’s another, less obvious trait that can…
JPP Marketing LLC
